Cookie Policy
How WillPower Store uses cookies on our website, your rights, and how to manage your cookie preferences.
Business Details
WillPower Store
13 Great Western Arcade
Birmingham, B32QD
United Kingdom
Contact Information
Email: willpowerwellbeing@hotmail.com
Instagram: @willpowergymstoreuk
Website: willpower-store.com
Last Updated: 17/01/2025
1. What Are Cookies
Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit our website. They help us provide you with a better browsing experience and allow us to analyse how our website is used.
How Cookies Work
- • Cookies contain information about your visit to our website
- • They remember your preferences and improve your experience
- • Some cookies are essential for our website to function properly
- • Others help us understand how you use our website
2. How We Use Cookies
As a supplement reseller, we use cookies to enhance your shopping experience and improve our services:
Essential Functions
- • Shopping basket functionality
- • Secure checkout process
- • User authentication
- • Website security
Analytics & Improvement
- • Understanding website usage patterns
- • Improving our product offerings
- • Optimising website performance
- • Enhancing user experience
3. Types of Cookies We Use
We categorise our cookies based on their purpose and legal requirements:
Essential Cookies
No Consent RequiredThese cookies are necessary for our website to function and cannot be switched off.
Shopping Functions
- • Shopping basket contents
- • Checkout process
- • Payment security
Security & Performance
- • Session management
- • Fraud prevention
- • Load balancing
Analytics Cookies
Consent RequiredThese cookies help us understand how visitors interact with our website.
Vercel Analytics
- • Page views and user journeys
- • Popular products and categories
- • Website performance metrics
Shopify Analytics
- • E-commerce insights
- • Conversion tracking
- • Customer behaviour analysis
Marketing Cookies
Consent RequiredThese cookies are used to deliver relevant advertisements and track campaign effectiveness.
Social Media
- • Facebook Pixel for targeted ads
- • Instagram integration
- • Social sharing functionality
Advertising
- • Google Ads tracking
- • Retargeting campaigns
- • Email marketing pixels
4. Third-Party Cookies
As a reseller using various platforms and services, our website may contain cookies from third-party providers:
E-commerce Platform
- • Shopify (our e-commerce platform)
- • Shopify Payments (payment processing)
- • Shipping and logistics partners (when available)
Analytics & Marketing
- • Vercel Analytics (website analytics)
- • Instagram (social media integration)
- • OpenTelemetry (performance monitoring)
Important: These third-party providers have their own cookie policies. We recommend reviewing their privacy policies to understand how they use cookies and process your data.
5. Managing Your Cookie Preferences
You have control over which cookies you accept. Here's how to manage your preferences:
Our Cookie Banner
- • Appears on your first visit
- • Choose which cookies to accept
- • Save your preferences
- • Change settings anytime
Cookie Preferences
- • Link in website footer
- • Update consent choices
- • View cookie details
- • Withdraw consent
Browser Settings
- • Block all cookies
- • Delete existing cookies
- • Set cookie preferences
- • Private browsing mode
Browser-Specific Instructions
Desktop Browsers
- Chrome: Settings → Privacy and Security → Cookies
- Firefox: Preferences → Privacy & Security
- Safari: Preferences → Privacy
- Edge: Settings → Privacy and Services
Mobile Browsers
- Chrome Mobile: Menu → Settings → Site Settings
- Safari iOS: Settings → Safari → Privacy
- Firefox Mobile: Menu → Settings → Privacy
- Samsung Internet: Menu → Settings → Privacy
6. Cookie Consent and Legal Basis
We process cookies under different legal bases depending on their purpose and UK data protection law:
Legitimate Interests
- • Essential website functionality
- • Security and fraud prevention
- • Website performance
- • Basic analytics
Consent
- • Marketing and advertising cookies
- • Social media integration
- • Advanced analytics
- • Personalisation features
Legal Obligation
- • Tax and accounting records
- • Regulatory compliance
- • Consumer protection
- • Health and safety requirements
Your Rights: You can withdraw consent for non-essential cookies at any time through our cookie preferences centre or by contacting us directly. This will not affect the lawfulness of processing based on consent before withdrawal.
7. Data Retention and Cookie Lifespan
Different cookies have different lifespans depending on their purpose and type:
Session Cookies
- • Deleted when you close your browser
- • Used for shopping basket functionality
- • Essential for secure checkout
- • No long-term data storage
Persistent Cookies
- • Analytics cookies: 24 months (Vercel default)
- • Shopify cookies: As per Shopify's policy
- • Preference cookies: 12 months
- • Security cookies: 30 days
Note: You can delete cookies manually through your browser settings at any time. Some cookies may be recreated when you revisit our website if they are essential for functionality.
8. Updates to This Cookie Policy
We may update this cookie policy from time to time to reflect changes in our practices, technology, or legal requirements:
When We Update
- • Changes to our website functionality
- • New third-party integrations
- • Updates to legal requirements
- • Changes to our business practices
How We Notify You
- • Updated date at top of this policy
- • Notice on our website
- • Email notification for significant changes
- • New cookie consent banner if required
Questions About Our Cookie Policy?
If you have any questions about how we use cookies or need help managing your cookie preferences, please contact us via email or Instagram.
Response Times: We usually reply within 48 hours for both email and Instagram messages.
This cookie policy complies with UK GDPR and the Privacy and Electronic Communications Regulations (PECR). Last updated: 17/01/2025