PREMIUM QUALITYTRUSTED BRANDSEXPERT ADVICE

PREMIUM SUPPLEMENTS

Order online and collect at your convenience. We've been here for years supporting you on your journey with quality supplements you can trust . Your local Birmingham supplement store.

Trusted Supplement Brands

We stock quality supplements from the brands you trust

Your local supplement shop, fast, friendly, trusted

We're a small team in Birmingham city centre. Pop in for honest advice, browse carefully chosen brands, and collect your order quickly so you can get on with your day.

Quick & reliable

Order online and pick up in-store when it suits you. We'll have it ready.

Helpful service

Got questions? Pop in or ask a team member, we enjoy helping people find what works.

Quality you can trust

We stock only brands we'd use ourselves, reliable and effective.

Explore Products

Interior of WillPower Store showing shelving and products, friendly team behind the counter

How it works

Getting quality supplements has never been easier. Join customers across Birmingham who trust us for their fitness journey.

1
Browse & Select
Browse our carefully selected range of trusted supplements. Filter by brand, fitness goal, or ingredient to find what works for you.
2
Click & Collect (coming soon)
We're working on secure online ordering and click & collect — coming soon. For now, pop in to our Birmingham city centre store to browse and buy in person.
3
Collect & Achieve
Collect your purchase from our Birmingham city centre store and start achieving your goals with quality supplements and friendly, expert advice — we're here to help.